About Marshall & Gibson Lawyers

Marshall & Gibson Lawyers is a boutique law firm based in Sydney CBD that provides high quality legal services and specialise in all types of personal injury claims including motor vehicle accidents, workers compensation, slip & fall public liability injury and medical negligence cases

Law Firm Web Design and Development

The Marshall & Gibson team engaged us after having spent large sums of money on SEO services that didn't generate any results. They were looking to revamp their website to improve google rankings and to position them among their competitors and demonstrate their experience.

Website Design

We liaised with our marketing and design partner to create a style that they felt best aligned with the Marshall & Gibson brand and, more importantly showcased the breadth of their expertise in the legal industry.

Website Development

In the development phase the designs were converted into clean SEO friendly front end website code (HTML, CSS & JavaScript), which was then integrated with the Point Blank Legal CMS to enable easy management of content by non-technical users via a back end admin system.

SEO and Online Marketing

Alongside the new website, through an ongoing SEO campaign we have been helping to improve their Google ranking. After their previous website not ranking for any main keywords in the top 10 pages of Google, their new website quickly found itself on page 1 for many competitive keywords in the legal industry.

Page Speed Optimisation for SEO and UX

To improve Google rankings, user experience and conversions we optimised their website page speed. You can check the page speed by using the page speed insight tool provided by Google which measures the speed of your website and provides recommendations on things you can do to improve your results. An average score for a website that hasn’t been optimised is between 60-80/100. With the optimisations we made to the Marshall & Gibson Lawyers Sydney website we were able to achieve an almost perfect score of 97/100 for the mobile website and 98/100 for the desktop website.   

HTTPS/SSL Encryption

Google has indicated that https encryption may become a ranking factor that could affect SEO. The Marshall & Gibson website was updated to a secure SSL encrypted site after we had performed an SEO audit.

We continue to work with Marshall & Gibson Lawyers and look forward to further success throughout 2017.